The raunchy R&B parody “Dick in a Box,” from Saturday Night Live, has scored an Emmy victory at the recently held Creative Arts Emmy Awards, besting a couple songs from a musical episode of Scrubs, among other competition.

Last December’s fake music video about ornately wrapping up a part of the male anatomy and presenting it to a loved one as a holiday present, certainly aided in the meteoric rise of SNL cast member Andy Samberg, but an astute friend of mine pointed out — and I believe he’s right — that the piece could ultimately end up most helping out crooner/episode host Justin Timberlake, because it gives him a credibility with guys that he couldn’t buy, no matter the number of Alpha Dogs that he does. What’s most brilliant about “Dick in a Box,” of course, is the kernel of devastating truth at its core: guys really do wish that, 1) we could put that little effort into gift shopping, and 2) that women would be that enamored with our junk.